«Coca-Cola HBC Croatia's Language Manual - Croatian language in business communication» is the first language manual published by a company in Croatia to preserve its cultural and linguistic identities and to contribute to raising the level of linguistic culture and business communication. The project task was to design the manual/dictionary in a way that would be dynamic and interesting to the reader, in order to popularize and make the 'serious' topic of the Croatian language more approachable outside the linguistic circles. Also, to make a connection (in a subtle way) with the company identity.
Design: Ivana Vučić, Željka Županić (Laboratorium)